Transforming How People Achieve High Performance

We help your people unlock their full potential and make the biggest impact in their work.

About Us

At Gradmor, we want people to achieve their highest potential, thats why our sales talent intelligence solutions tell a story around your people, so you can understand who they are, what motivates them and what impact they truly want to make at work. Our behavioral science and machine learning gives sales leaders insights to help Sales Development Representatives to Senior Account Executives perform to the best of their abilities.

Our mission is to develop innovative technology that helps people thrive in the workplace.

Leadership Team

Tyler Marcus, CEO

Tyler Marcus is Chief Executive Officer of Gradmor. Prior to being a founding partner of Gradmor, he utilized data analytics and finance to drive acquisition efforts at multiple startups. Before these management roles, Tyler worked as a Financial Data Analyst in both tech and healthcare. Tyler holds a BA in History from the University of Wisconsin-Madison and was a member of the Honors Research Scholars program where he aided professors in data analysis.

Ava (Pott) Marcus, COO

Ava Pott is the COO of Gradmor. Prior to founding Gradmor in 2017, Ava worked at an agency managing mid-market, tech and startup clients. She also worked in Operations optimizing efficiencies, business processes and people management efforts at several international companies in the US and China. Ava holds a BA in Political Science and History from the University of Wisconsin-Madison.