Transforming How Organizations Achieve High-Performance

Gradmor is the leader in leveraging data to help organizations create top performing teams.

About Us

Gradmor helps revenue teams optimize employee performance. With our Employee Performance Intelligence (EPI) solutions, we provide everything from sales to customer success teams revenue insights into what they need to achieve high-performance — whether its developing more top performers, reducing underperformance or making smarter hiring decisions. EPI helps organizations leverage the right data, answer their toughest employee performance questions and analyze trends that drives revenue growth.

Our mission is to build more profitable, scalable and sustainable businesses where people flourish.

Leadership Team

Tyler Marcus, CEO

Tyler Marcus is Chief Executive Officer of Gradmor. Prior to being a founding partner of Gradmor, he utilized data analytics and finance to drive acquisition efforts at multiple startups. Before these management roles, Tyler worked as a Financial Data Analyst in both tech and healthcare. Tyler holds a BA in History from the University of Wisconsin-Madison and was a member of the Honors Research Scholars program where he aided professors in data analysis.

Ava (Pott) Marcus, COO

Ava Pott is the COO of Gradmor. Prior to founding Gradmor in 2017, Ava worked at an agency managing mid-market, tech and startup clients. She also worked in Operations optimizing efficiencies, business processes and people management efforts at several international companies in the US and China. Ava holds a BA in Political Science and History from the University of Wisconsin-Madison.